LIZA GERSHMAN CREATIVE AGENCY, Founder
Creative director | art director | writer | Photographer
An award-winning photographer and accomplished writer, with a Master's Degree in English & American Literature, and a photography degree, Liza has nearly two decades of industry experience working in all facets of Commercial and Editorial photography and writing. With 12 published books to her name, Liza's extensive background includes Wardrobe, Prop and Set Styling, Creative Direction, and Art Direction.
Specializing in Lifestyle, Food, Still Life and Travel, Liza's passion for cuisine, people, and culture, has taken her to more than 51 countries and 47 U.S. States during her career.
Liza regularly teaches, writes and presents at conferences for Canon USA, worked as the in-house Senior Digital Photographer for Williams-Sonoma, freelances for clients such as Goldman Sachs, Hyatt and Restoration Hardware, Safeway, Party City, and more and is a Getty Image Contributor. Liza was a regular contributor to the San Francisco Chronicle Travel Section, writing tips on top destinations. In 2010, Liza was Governor Jerry Brown's campaign photographer, and in 2014 was a photographer for the RedBull Youth America's Cup.
Many of her additional clients include celebrity chefs, restaurants, wineries, beverage brands, fashion brands, spas and hotels.